Sustainability, environment and Be Lenka
We believe every modern brand should include respect for society and the environment among its core principles. Here at Be Lenka, we try our best to keep the environmental impact to the minimum. Some of these shocking fashion industry facts make us think twice about the kind of damage we are doing to our planet:
The fashion industry is responsible for 10% of human carbon emissions, i.e. more emissions than all international flights and shipping combined. However, every year people buy about 80 billion pieces of clothing and shoes. The sad fact is that up to 85% of the textile and footwear produced ends up in a landfill. The equivalent of one garbage truck full of textiles and shoes is burned or dumped every second.
To prevent such mass environmental pollution and water wastage, we only want to produce shoes that you need. It is not easy to correctly estimate the required sizes or models. However, we do invest a lot of resources in research and development to get the estimations as accurate as possible.
Even though we try to keep our manufacturing process as environmentally friendly as possible, every shoe produced does cause some carbon emission. Therefore, we do not want to create these emissions to make shoes, which remain unsold and unused. Transportation and storage of such goods further add to the burden on the environment.
Hence we refrain from mass manufacturing our shoes. We produce only as per the actual pre-orders received. Pre-sales help us estimate the desired quantities of barefoot shoes by doing the least damage to our planet.